Content Strategy

I work with leading outdoor and lifestyle publishers looking to reach new audiences and deepen engagement with existing ones. Sometimes this means helping an outlet or brand launch a content vertical, like a digital publication or email series. At other times, it means acting as a managing editor and helping teams optimize editorial calendars and workflows. 


Content is a powerful tool for reaching readers and converting customers. But it doesn’t work without a smart plan. I love collaborating with teams to concept a strategy and develop a plan for execution, including a distribution model that puts content in front of the right audiences.

  • During a 1:1 coaching call, we meet to talk through burning questions and come up with a plan to up-level your current strategy. You can ask me anything! Popular topics of conversation include talking through ideas for a new content vertical, how to engage a specific audience, and/or what a smart distribution plan might look like. My hourly coaching rate is $200.

  • I prefer to tailor content strategy services to meet YOU and your team’s unique needs. Feel free to schedule a complementary intro call to see if we might be a good fit!

  • Let’s chat! Contact me to schedule a complementary 20-minute call where we can get to know each other and talk through what you’re hoping to achieve.

 Contact Me

  • 7400 Linden Avenue North
    Seattle, Washington 98103

    jessica.bernhard@gmail.com